Merchandise planning support for businesses
Hi, I’m Claire, a retail consultant and merchandise planning expert
I work with established and growing retail businesses to unlock profit, optimise stock and step up their merchandise planning.
I offer senior-level support through fractional or freelance consultancy – giving you the freedom and flexibility you need.
Clients include
“Claire brings an amazing wealth of knowledge and expertise to the table and can support retail businesses...through advice, training and action implementing merchandising skills and principles to enable your business to successfully grow.”
I have over 20 years of experience in the retail industry
For 15 of those years, I worked for large retailers in the UK and Australia. I was based at their head offices, primarily taking care of their merchandise planning, and working closely with their buying teams.
One buyer I used to work with gave me the nickname ‘Clarity’, because that’s what I brought to our work. When I set up my own business, Retail With Clarity felt like the perfect choice for a name.
Merchandise planning can transform a business
That might sound like a big statement, but it really is the key to maximising profitability if you’re a retail brand.
Put simply, merchandise planning is the discipline of turning your strategy into commercial reality. It connects the product you plan to sell with what your customers want to buy, aligning the product range, stock, pricing and timing with real-world demand.
Done well, merchandise planning can bring you clarity and control. You’ll face fewer costly overbuys and have less need for reactive discounting. You’ll enjoy stronger margins and healthier stock levels. Your teams will be making more confident decisions at every level.
Merchandise planning can help you become a business that trades intentionally, that adapts quickly, and that consistently uses data-led insights to drive profit.
